After your business starts growing, it will likely become apparent that you can’t manage the full workload on your own. Instead of hiring another full-time employee, many entrepreneurs choose to outsource.
When to Outsource
How do you know when it’s time to outsource? There are a few signs. Maybe you’re working far more hours than you ever imagined; perhaps you’re pushing the least urgent tasks to the bottom of the pile — where they never get done; or you could even be missing deadlines.
What to Outsource
It’s possible to outsource a huge range of tasks. To ensure you keep your business on the right track, only outsource activities that don’t require your personal touch.
For instance, it’s a good idea to outsource highly-repetitive tasks that would be easy to teach a contractor but tend to be a waste of your team. In addition, you should outsource any work that requires specialist knowledge that neither you nor your employees possess. Digital marketing, bookkeeping, and graphic design may all fall into this category.
How to Find the Right Contractors
You have an almost unlimited choice of contractors to outsource. This means it’s easy to find an individual or agency within your budget. However, you will need to confirm that the contractor will provide you with a quality service. To make the right choice, read reviews to see what other small businesses have said about the freelancer or agency. In addition, ask other entrepreneurs for their recommendations.
How to Make It Work
Finding potential contractors is just the beginning. A positive experience depends upon you taking an active role.
First, you’ll need to check the references of the freelancer or agency for authenticity before arriving at a final decision.
When you’re sure that you’re making the right decision, it’s time to onboard the contractor. This means figuring out exactly what you need and communicating it with the contractor. Be clear about any specific requirements you have and detail your expectations.
Finally, take steps to keep the contractor engaged. Providing incentives for a great job can help you see better results.
The Benefits of Outsourcing
Still unsure if you should outsource at all? There are many benefits to outsourcing over hiring a full-time — or even a part-time — employee.
For one thing, it’s much cheaper. Rather than paying a salary for a set number of hours, you only pay for the services you receive. It’s possible to find a contractor who is willing to work quite flexible hours, which is useful if you have a large amount of work one week and nothing the next. Plus, if you want to start small, you can even contract just a couple hours of work a month.
Another benefit is that paying a contractor is simpler: there’s no payroll nor taxes. You also don’t need to make any space for contractors, as they can do all the work remotely.
The most significant benefit, though, is that you’ll be able to eliminate monotonous tasks and hand over work that’s outside your skill set. This will free you up to work on activities that require your full attention.